OLED Displays Market - Global Industry Analysis, Market Size, Share, Growth and Forecast, 2012 - 2018


Energy efficiency and eco-friendly attributes associated with OLED displays are driving its market growth globally, especially in the developed economies – North America and Europe. OLED displays are expected to enjoy high market penetration mainly due to the benefit of biodegradability that they offer. Also, with increasing demand and supply gap of electricity worldwide, OLED displays are creating a new energy efficient method for electricity consumption. 

Browse the full report at  http://www.transparencymarketresearch.com/oled-displays.html  

Energy efficiency and eco-friendly attributes associated with OLED displays are primarily driving the demand for them globally. OLED displays are expected to enjoy high market penetration mainly due to the benefit of biodegradability that they offer. The increasing demand and supply gap of electricity worldwide is generating the need for energy efficient products. OLED displays are known to save up to 40% of power for smartphone and TV usage, subject to the brightness and content. In addition, enhanced features including the wider range of colors, increase in the number of times per second a display redraws data, improved 3D adaptability, thinner dimensions, better flexibility and transparency contribute to the market growth of OLED displays.

With the advancement in technology resulting in the mass production of OLED displays, the prices are expected to fall considerably, leading to significant rise in its acceptance among the consumer and application market.

Out of the two types of technologies namely, Passive Matrix OLED (PMOLED) and Active Matrix OLED (AMOLED), the latter is ruling the market and commanded 80% share of the total OLED displays market in 2012. Active matrix OLED displays are largely used in smart phones due to their superior picture quality, response time and contrast. Increasing market share and popularity of active-matrix OLED (AMOLED) is also expected to drive the OLED displays market globally.


OLED displays are known to save up to 40% of the electricity for smartphone and TV usage, subject to the brightness and content. In addition, enhanced features including the wider range of colors, increase in the number of times per second a display redraws data, improved 3D adaptability, thinner dimensions, better flexibility and transparency contributes to the market growth of OLED displays.

The research report on the OLED displays market is analyzed based on major applications such as mobile phones, TV, notebooks, tablets, digital cameras, and automotives. Among these end use application segments, mobile phones hold the largest share in the global OLED displays market, distantly followed by OLED TVs. However, the share of OLED TV displays are expected to surpass the shares of mobile phone displays by 2015, owing to the development in large sized OLED displays and increasing acceptance of OLED technology based TVs across the globe. 

Browse the full report at  http://www.transparencymarketresearch.com/oled-displays.html  

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